Overtly, the basic idea of the documentary is to present entrepreneurship in the good light. In the process to do so, the documentary uses adjectives like in genuine, creative, productive, patient, hardworking, responsible, etc. to describe entrepreneurs. However, covertly, the main motive behind the production of the documentary is to argue capitalism as a superior ideology in comparison to communism. This covert idea behind the production of the documentary becomes clearer when we see comparison between communism and capitalism through the lens of entrepreneurship. According to the documentary, democracy and the freedom that capitalism ensures is the main difference between the capitalism and communism.
The documentary The Call of the Entrepreneur produced by Action Media-Cold Water in 2007 based on The Entrepreneurial Vocation of Rev. Robert Sirico presenting story of three entrepreneurs Brad Morgan, Frank Hanna and Jimmy Lai narrates the particular challenges, struggles, difficulties and the success that they have met in the carrying out of their personal projects. In respect to the topics brought up in the presentation of these cases, the documentary includes interview extracts from academics such as Robert Sirico, Samuel Gregg, Jay Richards, George Gilder, Michael Novak, and Peter Boettke.
The first case of Brad Morgan, an agriculturist from Evart in Michigan, is a success story which explains about the good characteristic in entrepreneur. This story shows the genuine businessman spirit with great clarity. The main idea is to explain that good entrepreneur sees challenges and opportunities where general people only see difficulties.
The second case of Frank Hanna, presents a banking and finance expert from New York. The activities of Hanna serve to describe how diversification of risks helps entrepreneurs. The description of Hanna’s work shows the importance of credit as an element that allows productive development for entrepreneurs. At the same time, it demonstrates that financial intermediary action is not a sum-zero game where success is achieved at the cost of other’s expenses; but it is created by measures of innovation with value.
Finally, Jimmy Lai tells of his childhood in Mao’s communist China and his escape to Hong Kong when he was twelve years old. This part of the story tells us about the conditions required for entrepreneur to thrive. The case of Jimmy Lai also put forward capitalism as a better ideolgoy in comparison to communism.
Thus, overtly, the major concern of the documentary seems to encourage entrepreneurship by presenting entrepreneurs in the positive light which makes justifies the making of video. However, the major effort of the documentary seems to win the moral battle that capitalism is yet to won beside its victory in the economic and scientific front. In the quest of moral victory, the documentary presents perseverance, patience, hardworking, self-employed, money creator, responsible, etc. as some of the qualities of an entrepreneur and presents capitalism as a better ideology in comparison to communism for the growth of individual as well as a nation.